What Type of Marketing Fits Your Business?
Flair For Blogging , Uncategorized / April 8, 2012

Guest  Article: In Marketing, One Size Does Not Fit All by C.J. Hayden, MCC Online at www.getclientsnow.com/not-one-size.htm  Imagine that you went shopping for a new shirt, and the salesperson presented you with a garment three sizes too big, saying, “This is one of our most popular colors.” Or showed you a shirt in a child’s size, telling you, “This style is new this season.” You’d probably think the salesperson was crazy, right? And you certainly wouldn’t trust his or her judgment about what shirt might be right for you.                                                            Imagine that you went shopping for a new shirt, and the salesperson presented you with a garment three sizes too big, saying, “This is one of our most popular colors.” Or showed you a shirt in a child’s size, telling you, “This style is new this season.” You’d probably think the salesperson was crazy, right? And you certainly wouldn’t trust his or her judgment about what shirt might be right for you. Unfortunately, this sort of thing goes on with marketing all the time. Without asking you a single question about your situation, an acquaintance describes the latest marketing idea they heard about, and urges you to try it. Or a…